AMC is threatening to join a boycott started by theaters in the Netherlands and Great Britain over Disney’s plans to shorten the window between its theatrical and DVD release of the 3D pic Alice In Wonderland from 17 weeks to 12 weeks. The theater owners fear this move will cut into their theatrical earnings. Interestingly, this protest emerges at a time when it is Alice and Wonderland which will bump the still-performing Avatar from many of its 3D screens on March 5th.
COMMENT: I’ve seen the Alice in Wonderland trailer 5 times and not once has there been a ripple of enthusiasm from the audience. I really think this film is a turkey and that’s interesting given the fact that it’s the film that will push Avatar out of 3D and IMAX theaters. What happens if it comes out, does alright on it’s opening weekend, then drops 70% in its second frame? Normally with a picture of this magnitude there’s a guaranteed minimum run, sometimes as long as 12 weeks, and even if Avatar is doing 12-15M per weekend at that point, it would take Alice at least 3 weeks to drop that low. The answer is, probably nothing. But I wonder if Avatar’s legs has anything to do with aMC’s willingness to dig in its heels and genuinely consider boycotting Alice?
Year of the Spy Book Trailer
Above is the Year of the Spy Book Trailer — for my upcoming non-fiction book about espionage upheavals on the streets of Moscow in 1985.
Below is a “trailer” showcasing the writing and video services I provide to clients.
Michael Sellers — Writing and Video Services
- How to help save American Democracy this election year
- What the Mueller Report Actually Says
- Remembering James Blount, an American Who “Got” the Philippines in 1901
- America the Beautiful? You Mean America the Pitiful. I Am Ashamed
- Betty White, National Treasure, Just Turned 95; 10 Great Video Clips from 1954 until Now